Making the Most of Business Directories – How to List Your Company the Right Way

Posted on Categories Local SEO

Listing your company on hundreds of online business directories can get you noticed by a much wider audience and give you that extra edge over your competitors. Many businesses are submitting their details to these directories now, but most could be greatly improved. The elements of your listing can make a difference in how visitors view you and impact your chances of success.

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The 5-Step Strategy for Everlasting SEO Succes

Posted on Categories Content strategy, Local SEO, SEO

SEO might seem like a complicated subject, and it can be if you let it.

It doesn’t have to be, though.

 

The basics of search engine optimisation are actually quite simple. There’s a lot to it in terms of the smaller details, but many websites have ranked highly by just following the general rules we’ll cover in this article. You could spend hours tweaking every little piece of the code, but the difference it will make is tiny compared to the impact the basics will make.

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Microdata – What Is It and Do I Need It?

Posted on Categories Local SEO, Web development

Firstly an explanation of some terms before we get into the nitty gritty:

Rich Snippets: The information displayed in SERPs (Search Engine Results Page).

Schema Markup: The universal language understood by all major search engines to display relevant information.

Microdata: The information that goes into the schema from you, the webmaster, giving info about what’s on that page.

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