Does E-mail Marketing Work? A Look at The 2 Most Important Factors

Posted on Categories Email marketing

E-mail marketing is a really important element of your marketing campaign. If it’s done correctly, you can compel your readers to make a purchase, encourage new clients, and put your brand’s name out there.

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SEMANTIC SEARCH – WHAT YOU NEED TO KNOW

Posted on Categories Uncategorised

Semantic search has changed the way search works and will continue to do so. Semantics first properly came on to the scene when Google released their algorithm update known as ‘Hummingbird’. This attempted to take into context the searchers intent as oppose to simply responding to the searcher’s keywords. Users of Google seem to be catching on to this as there has been a large growth in queries which are more conversational.

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