10 MOST POPULAR YOUTUBE VIDEOS OF 2014

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We’ve seen some great viral videos this year from ALS Ice Bucket challenge fails to the Devil Baby attacks! But what has made it to the official top 10 most popular Youtube videos? Read on.

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Good News! Vines Can Now Be Embedded On WordPress

Posted on Categories Web development

WordPress 4.1, WordPress’ latest version of the CMS, allows users to embed videos from Vine on any post or page. Doing this is as simple as embedding any other type of content.

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FROM DRAB TO FAB: GETTING CREATIVE WITH YOUR SEO STRATEGY

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SEO campaigns shouldn’t be forced; they should be content-driven and personal. Being creative and personal with your approach means you will get more likes, shares and ultimately a more varied audience viewing your content.

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Does E-mail Marketing Work? A Look at The 2 Most Important Factors

Posted on Categories Email marketing

E-mail marketing is a really important element of your marketing campaign. If it’s done correctly, you can compel your readers to make a purchase, encourage new clients, and put your brand’s name out there.

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SEMANTIC SEARCH – WHAT YOU NEED TO KNOW

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Semantic search has changed the way search works and will continue to do so. Semantics first properly came on to the scene when Google released their algorithm update known as ‘Hummingbird’. This attempted to take into context the searchers intent as oppose to simply responding to the searcher’s keywords. Users of Google seem to be catching on to this as there has been a large growth in queries which are more conversational.

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Cash In On Caching

Posted on Categories Web apps, Web development

What is Caching?

Simply put, it’s a measure put in place to reduce data access time by your device by remembering information from websites you visit, saving the need to download images/text every time you visit a site. The most popular WordPress plugins work by essentially creating a static version of any page (as everything on WordPress is dynamic) thus reducing loading time.

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Backlinks, Content or Social Media?

Posted on Categories Content strategy, SEO, Social media marketing

3 words which get shouted aloud whenever SEO or digital marketing is mentioned, they all carry importance and inter-connect. Firstly backlinks are a huge indicator which influences rankings. It is one of the most challenging aspects of SEO and gaining backlinks shouldn’t be considered until you have all technical aspects of SEO on your site down, which a top class plugin can help with.

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5 Must Have Plugins For Ecommerce Sites On WordPress

Posted on Categories Web apps, Web development

Mailchimp

MailChimp allows you to send e-mails to your e-mail contact list easily. They offer a freemium service so that anyone can try it out for free with a limit on the amount of subscribers you have on your email list.

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